Work experience
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Work experience ☆
Blue Nile
SOCIAL MEDIA & Influencer coordinator
I created social media content and graphics across all digital platforms, ensuring brand consistency and audience engagement. I assisted in sourcing influencers, talent, photographers, videographers and event participants for campaigns, photoshoots, and brand activations. I assisted in photoshoot production by securing locations, developing mood boards, and contributing creative concepts and campaign direction.
In addition, I designed and produced custom campaign props and branded assets, including crests, apparel, flags, and other creative materials. During shoots, I supported on-set styling and post-production image retouching to deliver high-quality visual content aligned with brand standards.
Graphics & all designs
During my time at Blue Nile, I served as the lead graphic designer for the brand’s social media channels, creating a wide range of creative assets including carousels, GIFs, animations, and campaign visuals. I also designed custom props and branded materials for photoshoots and marketing campaigns, including crests, sweatshirts, tote bags, and other promotional assets.
To bring these concepts to life, I utilized Adobe Creative Suite including Illustrator, InDesign, Photoshop, After Effects, and XD, as well as Canva. Below are a few examples of the content and creative work I designed and produced for Blue Nile.
Graphics
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Graphics ⋆
