Work experience
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Work experience ☆
lalais
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Subtle Not, a brand born from my vision, encompasses a diverse range of expressions, championing authenticity and self-empowerment. It advocates embracing one's true self unapologetically, free from any compromise for the expectations of others. Subtle Not showcases a wide variety, including a coffee table book, phone cases, mugs, lighters, sweatshirts, notebooks, skateboards, and even wine bottles. Each item reflects this brands commitment to offering a distinctive and meaningful collection that encourages genuine self-expression.
Process
I seamlessly incorporated designs from the coffee table book into an array of items, spanning candles, notebooks, phone cases, and beyond. The goal was to craft designs that radiate playfulness and captivate observers with a sense of joy. My intentional selection of vibrant and delightful elements aimed to cultivate a positive and uplifting experience for individuals engaging with the products.
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